What are Facebook Reactions?

What are Facebook Reactions?

If Facebook matters to your business then you’ve likely noticed by now that Facebook has changed the way that you can react to a post. Now, rather than just “liking” a post to show that you care about it or like it, you can instead leave a reaction. It’s a change that...
Why Social Media Matters in SEO

Why Social Media Matters in SEO

Most businesses have a basic understanding of search engine optimization.  Search Engine Optimization, or SEO, is all the things that a business can do to be found online. The core of SEO involves the use of keyword optimization within content on the website so that...
How to Become Relevant Online

How to Become Relevant Online

Most businesses would agree that their ultimate goal is to serve more customers, or serve their current customer base more often.  In order to generate more business online, your business needs to drive more people to your website and once there, you need to convert...