Warm up on the Coldest Day of the Year to benefit the Overnight Youth Shelter at Briarpatch

You Move Me is a Madison area moving company who brings their customers a cup of warm coffee on the morning of the moving day. A few months ago some teammates were talking about simple ways to brighten up the coldest time of the year by giving out coffee for a cause, to benefit a local charity. It was that idea that sparked the fundraising effort, “Warm up on the Coldest Day of the year.”

January 16-20th is traditionally the coldest time of year in Wisconsin. This time of year can be chilly and glum, soYou Move MeStrategic Partners Marketing and Rosie’s Café have pulled together to make this time a little warmer with a simple act of kindness, all to benefit Briarpatch!

Please join in this warming community moment as we Warm up on the Coldest Day of the Year!

With Rosie’s Café and You Move Me, to benefit the youth shelter at Briarpatch!

Come in to Rosie’s café on Monona Drive Wednesday January 20th from 6:30a – 12 noon and make a donation in exchange for a warm coffee or hot chocolate! It’s that easy. You make a monetary donation, you get a drink in exchange, and all donations go to Briarpatch.



Where will I sleep tonight? Today in Dane County, approximately 300 homeless youth will ask this question, however, the recently opened overnight youth shelter at Briarpatch is providing a warm and safe place for some of those teens to stay.

Since 1971, Briarpatch Youth Services has been the primary resource for at-risk youth and their families in Dane County. And now, they are taking a big step forward to help these youth even more, by opening the first-ever facility in Dane County dedicated to providing temporary shelter to homeless youth ages 13-17.

Cedric Johnson, Development & Communications Director for Briarpatch youth services explains, “1,181 Dane County high school students reported being kicked out of home by their parents within the last 12 months.  Briarpatch offers a range of services (at no cost to families) that make sure these youth get back into a safe living situation, back into school, and onto a safe and healthy path.”

  • $125 provides one teen safe overnight shelter
  • $40 provides one hour of individual or family counseling
  • $10 provides two meals for a homeless teen

The whole community is invited to participate. Come warm up on the Coldest Day of the Year on Wednesday January 20th at Rosie’s Café in Monona. Enjoy a warm drink and know that whatever amount you can give is appreciated and will help provide warm and safe shelter for homeless teens!

For more information visit: www.briarpatch.org

Event Contact Information:

Amber Swenor, Strategic Partners Marketing

608.338.7808                                                                                                                    amber@strategiesthatpay.com